The data shows direct consumer engagement on social media location pages is higher than on corporate pages. So, why are brands not uilising them? SocioLocal's Retail Media connects your marketing network with brand advertisers, enabling them to buy, deploy, and measure campaigns across your local pages - easily and compliantly.
You can sell campaign slots on store pages, deliver localised creative at scale, and provide measurable performance reporting - turning local digital presence into a new source of revenue.
Retail Media
Turn Local Pages into Revenue
Transform your network of local store pages into a scalable retail media channel that national brands love to invest in.
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Monetise Your Local Reach
Monetisable
Localised
Scalable
How it works
Empower Brand Partnerships
SocioLocal allows you to deliver Retail Media to 100's of locations across 1000's of social media pages.
Step 1
Define Available Slots
- Configure campaign slots per social network (Meta, TikTok, Google Business, etc.).
- Apply brand guidelines, scheduling rules, and audience targeting parameters.
Step 2
Enable Supplier Brand Access
- Brands and partners submit creative, copy, and budgets through the dedicated Retail Media Portal.
- Each campaign is reviewed and approved within your pre-set compliance framework.
Step 3
Activate & Deliver Campaigns
- SocioLocal automatically schedules posts across selected store pages.
- Ad budgets are applied locally for true geographic relevance and stronger ROI.
Features
Feature breakdown
Slot Management
Offer brands transparent, bookable media opportunities that align with your local reach.
Define and manage campaign inventory by network (Facebook, Instagram, TikTok, GMB, etc.)
Localisation Tools
Keep content relevant to each community while protecting national brand integrity.
Enable store-specific copy or creative variations within brand rules.
Retail Media Portal
Streamline campaign setup, communication, and approvals for faster go-to-market.
A central platform for brands and sales teams to submit creative, budgets, and briefs.
Campaign Scheduling & Delivery
Ensure local optimisation at scale - every post hits the right place at the right time.
Automated campaign rollout across selected store pages with local ad budgets applied.
Performance Tracking
Give brands full transparency and demonstrate real ROI for every campaign.
Consolidated analytics: reach, engagement, CPR, store-level breakdowns, and sales linkage.
Economics trackings
Open a new revenue stream with flexible, measurable commercial models.
Suggested pricing per slot and brand commission model.
Sales Enablement Pack
Empower internal sales teams to pitch, package, and sell Retail Media with confidence.
Ready-to-use sales materials and training for your internal teams.
Teams
Designed for Every Team
Brand & Marketing Teams
Offer supplier brands direct access to your local audiences. Manage campaigns seamlessly while maintaining quality and compliance.
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Commercial & Partnerships Teams
Unlock a new monetisation channel with data-backed reporting and scalable campaign delivery. Sell premium placement on local store pages with confidence.
Local Teams & Franchisees
See increased local visibility and footfall driven by funded national brand campaigns - without extra work or spend.
